• Analyse
  • Negotiate
  • Build valuable images


  • Contextualise riders’ performances and potential in order to outline, with them, a professional project and a genuine career plan.
  • Set the riders’ sporting and financial targets.
  • Capitalise on a rider’s skills to devise a strategy for offering services to each professional team targeted.
  • Give the riders access to a professional network and relationships with heads of sports companies in France and abroad.
  • Contact team leaders and conduct negotiations in total harmony with the athlete.
  • Agree the exact form of contracts, then draw them up and set the precise terms.
  • Draft contracts and complete the legal formalities.
Build valuable images


  • Explore opportunities for marketing or selling a rider’s image rights to private or public partners.
  • Make the athlete’s image profitable and examine opportunities for creating a copyright company.
  • Search for sponsorship, advertising and public relations deals.